
In this guest blog, Jason Forrest discusses the seven steps to leading your prospects to their buying state.

In this guest blog, Kody Smith with NoviHome discusses the importance of having your own app to reach prospects and buyers.

Email marketing can be very powerful, but as anyone with an email address knows, it’s important to have on-target messaging and concise, relevant subject lines. Here are a...

Lasso’s OSC of the Month for November is Donna Connell, New Home Advisor with W.B. Homes, a family-owned, hometown builder in Pennsylvania. In this interview, Donna shares...

Need to perform the best Lasso CRM audits? Here is a checklist to help you initiate your evaluation and identify improvements. Start now!

Lasso’s OSC of the Month for October is Nic Duersch Online Sales Consultant with Visionary Homes, based in Northern Utah. In this interview, Nic shares how he sees the role...

Lasso’s OSC of the Month for September is Robin Owens, with Simmons Homes in Tulsa, OK. In this interview, Robin shares her path to becoming an OSC, how she sees the...

Learn how you can leverage your CRM to improve the home buyer's experience--from research to post-contract.

Lasso’s OSC of the Month for August is Terrell Turner with Epcon Communities headquartered in Columbus, Ohio. Based out of the Charlotte Division, Terrell primarily covers...

Helping your sales team love the CRM can take the stress out of management. Here are five ways to help them fall in love!

Lasso’s OSC of the Month for July is Chandlar Wirick, Online Sales Consultant with Davidson Homes. In this interview, she discusses her path to become an OSC, how she sees...

Sales on hold? Now is a great time to shift from shorter-term thinking, to taking a longer-term view and and making sure you're laying the foundation for success.