
Land shortages are limiting homebuilding across the U.S. Learn how builders can adapt with innovation, and smarter lot development to restrictive zoning laws.

Lasso’s August OSC of the Month is Becky Kline, Online Advisor, for Garman Builders located in Lititz, Pennsylvania. Becky shares her go-to resources, the technology she...

Lasso OSC of the Month for July is Ciara Mikesell, Online Concierge with Lombardo Homes based in the Southeast Michigan area. In her interview, Ciara shares her path to...

Lasso's OSC of the Month for June is Lindsay Price, New Home Advisor at Eagle Construction based in Richmond, Virginia. In this interview, Lindsay shares her path to...

Lasso’s OSC of the Month for May is Dani Alvarado, Online Sales Consultant for Hakes Brothers. In this interview, Dani shares her path to becoming an OSC, the best part of...

Our OSC of the Month for April is Elena Mora, Senior Online Home Consultant with Ideal Homes & Neighborhoods in Oklahoma. In this interview, Elena shares her career...

Our OSC of the Month for March is Olga Walker, Online Sales Counselor for Creative Homes in Woodbury, Minnesota. Olga recently received the Gold Award for Rookie OSC of the...

Our Lasso OSC of the Month for February is Morgan Edwards Online Sales Specialist with Baessler Homes in Northern Colorado. In her interview, Morgan shares her path to...

Our OSC of the Month for January is Madison Moen, OSC for Lexar Homes located in Olympia Washington, but serving offices through Washington, Oregon, Idaho and Arizona...

Lasso’s OSC of the Month for December is Summer Davis, New Home Advisor for American Classic Homes who builds homes in the greater Puget Sound area in Washington state. In...

New home marketing industry experts for their thoughts and advice on how to tackle 2022!

Top new home sales experts share their thoughts and advice on how to tackle 2022!