
Our OSC of the Month for January is Madison Moen, OSC for Lexar Homes located in Olympia Washington, but serving offices through Washington, Oregon, Idaho and Arizona...

New home marketing industry experts for their thoughts and advice on how to tackle 2022!

In this guest blog, Leah Turner with Melinda Brody & Company, discusses the importance of getting “Back to the Basics” in 2022.

Read Roland Nairnsey's advice for 2022! He shares three simple Ted Lasso tips that can serve us all in new year.

In this guest blog, Jason Forrest discusses the seven steps to leading your prospects to their buying state.

In this guest blog, Kody Smith with NoviHome discusses the importance of having your own app to reach prospects and buyers.

Email marketing can be very powerful, but as anyone with an email address knows, it’s important to have on-target messaging and concise, relevant subject lines. Here are a...

Lasso’s OSC of the Month for November is Donna Connell, New Home Advisor with W.B. Homes, a family-owned, hometown builder in Pennsylvania. In this interview, Donna shares...

Need to perform the best Lasso CRM audits? Here is a checklist to help you initiate your evaluation and identify improvements. Start now!

Lasso’s OSC of the Month for October is Nic Duersch Online Sales Consultant with Visionary Homes, based in Northern Utah. In this interview, Nic shares how he sees the role...

Lasso’s OSC of the Month for September is Robin Owens, with Simmons Homes in Tulsa, OK. In this interview, Robin shares her path to becoming an OSC, how she sees the...

Learn how you can leverage your CRM to improve the home buyer's experience--from research to post-contract.