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Eradicate Variance lp header

Best Practices for Home Builders: Managing Purchasing and Estimating Variances

Learn some of the best practices on how to manage purchasing and estimating variances so you can improve your bottom line.

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OSC of the Month | Hannah Ehrenheim

Lasso’s October OSC of the Month is Hannah Ehrenheim with Berkshire Hathaway HomeServices South Sound Properties in Washington. Read her interview on the Lasso Blog.

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Home builder and trade contractor reviewing upfront estimates together using home builder software to align project costs accurately

How to Become a More Profitable Home Builder

In an requiring an average of 22 independent subcontractors per home and an average build cycle of 120 days, it seems impossible for builders to increase their margins...

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5 Ways to Keep Clients Happy

Good communication keeps custom home clients happy. Explore five practical steps builders can take to strengthen client relationships and build trust today.

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OSC of the Month | Kelsey Eissler

Lasso’s OSC of the Month for September is Kelsey Eissler, New Home Specialist at Main Street Homes in Richmond, Virginia. In this interview, Kelsey shares with us her path...

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OSC of the Month | Kylie Byford

Lasso’s OSC of the Month for August is Kylie Byford with McCaleb Homes in Oklahoma. In this interview, Kylie shares her advice for other OSCs, her go-to closing technique,...

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New Blog Leveraging Technology

How Home Builders Can Leverage Technology to Succeed

With new home sales on the rise, builders who are leveraging technology are the ones that are best able to take advantage of this surge.

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PPP and the Home Building Industry: Impact of Policies and Regulations

As things appear to be getting back to “normal” for the home building industry, it is important to understand how the U.S. government’s activities and responses over the...

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MKSYS Blog Meet The Team Chris Mierchuk

Meet the Team: Chris Mierchuk, Implementation Team Lead, MarkSystems

In this interview, Chris Mierchuk, Professional Services – Implementation Team Lead with MarkSystems, shares his experience in the industry and what makes an implementation...

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OSC of the Month | Wendi Leatherwood

Meet Wendi Leatherwood, an Online Sales Counselor at Neal Communities, in this Lasso CRM interview on new home sales tips and closing techniques used.

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Osc of month 850x500 Haley Naebig

OSC of the Month | Haley Naebig

Lasso's June OSC of the Month is Haley Naebig, New Home Specialist for Level Homes in Baton Rouge. In this interview, Haley discusses her go-to-closing technique and the...

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Osc of month 850x500 Deborah Muro

OSC of the Month | Deborah Muro

Our OSC of the Month for April is Deborah Muro, Online Concierge at The New Home Company. In this interview, she shares her views on how the industry has changed and how...

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