
Our Lasso OSC of the Month for February is Morgan Edwards Online Sales Specialist with Baessler Homes in Northern Colorado. In her interview, Morgan shares her path to...

Our OSC of the Month for January is Madison Moen, OSC for Lexar Homes located in Olympia Washington, but serving offices through Washington, Oregon, Idaho and Arizona...

Highlights from our 2021 New Home Builder Survey. Find out what builders thought of build cycles, variances, and managing trades in today's market.

Lasso’s OSC of the Month for December is Summer Davis, New Home Advisor for American Classic Homes who builds homes in the greater Puget Sound area in Washington state. In...

New home marketing industry experts for their thoughts and advice on how to tackle 2022!

Top new home sales experts share their thoughts and advice on how to tackle 2022!

What's in store for home builders in 2022? We asked a panel of industry experts to share their thoughts on how to take on the new year.

Lasso’s OSC of the Month for November is Donna Connell, New Home Advisor with W.B. Homes, a family-owned, hometown builder in Pennsylvania. In this interview, Donna shares...

Lasso’s OSC of the Month for October is Nic Duersch Online Sales Consultant with Visionary Homes, based in Northern Utah. In this interview, Nic shares how he sees the role...

While the opportunities of the market are unprecedented, so are many of the challenges facing builders. PWSC guest post explores the ups and downs of the market.

Lasso’s OSC of the Month for September is Robin Owens, with Simmons Homes in Tulsa, OK. In this interview, Robin shares her path to becoming an OSC, how she sees the...

Learn how you can leverage your CRM to improve the home buyer's experience--from research to post-contract.