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Customer Success Story

New Tradition Homes

video

"It's been helpful for communication between management, marketing, sales, and in particular online sales." - Laura Hanson, New Tradition Homes

Lasso CRM helps New Tradition Homes automate follow-up tasks and improve communication across the organization. Laura Hanson, Marketing Manager for New Tradition Homes, shares how Lasso lets them focus on the customer, not software. Custom-built for new home sales, Lasso CRM is an intuitive, user friendly system designed for builders and sales teams.

“CRMs that are not specifically made for builders don't function perfectly for what we need, so you have to recreate the wheel. [Lasso] is intuitive to what builders and sales teams need every day.”

Laura Hanson, New Tradition Homes

Lead Funnel New

Lead Management

Capture every lead, and you’ve already won. Respond faster with all the prospect’s contact information at your fingertips.

Improved productivity

Automated Sales Process

Fully automated follow-up processes allow for faster responses and higher conversions.

Communication

Improved Communication

As a single source of truth, Lasso CRM gives complete visibility into your customer buying journey across the organization.

RHC Vertical3 Icon Custom Home Builders

Built for New Home Sales

Lasso CRM is custom-built for new home sales! No need to re-invent the wheel with generic CRMs.

“[Lasso] has given us a platform to hold our leads, manage them, follow-up with them, create systems, and it's really user-friendly.”

Laura Hanson, New Tradition Homes

Get up and personal with Lasso CRM

Lasso CRM makes it easier for you to communicate with home buyers and build relationships so you can sell more homes, faster.