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    Spruce ERP by ECI Software Solutions warehouse image

    Practical AI For Lumber and Hardware Stores

    Free Webinar on Demand

    Webinar Summary

    Rising costs, delayed deliveries, and staffing shortages are putting more pressure than ever on lumberyards and hardware stores. Owners and managers are spending valuable time answering routine questions, chasing quotes, managing inventory, and handling paperwork instead of focusing on customers and growth. 

    Join us for a practical 60-minute webinar, partnered with Allied Building Stores, to see how Spruce eCommerce AI Assistants help your team do more with less. 

    Learn how to:

    • Automate customer responses
    • Get proactive reorder recommendations
    • Create purchase orders in a click
    • Give seasonal staff instant access to the answers they need. 

    We'll share live demos, a real-world ROI example, and a simple 30-day implementation plan that can help you reclaim hours every week. Bring your biggest operational challenge and see how AI can help solve it. 

    Weren't Able to Attend on 8/6? Watch the recap here!

    video

    Meet the speakers

    Headshot of Niall Diamond

    Niall Diamond

    VP of Product Management

    Niall Diamond is a Product Manager driving the growth of a global, multi-tenant SaaS ecommerce platform that handles hundreds of millions in transactions across North America and Europe. His technical stack includes DynamoDB, Aurora MySQL, Lambda, SQS, SNS, and Elastic Beanstalk. Niall owns product direction end-to-end, from defining what is built and why, to working side-by-side with engineers to deliver at scale. With a hands-on background, he doesn't just ship features, he ships products that solve real problems for real businesses.

    ECI Senior Sales Engineer

    Keith Getz

    Senior Sales Engineer

    Keith Getz joined ECI as a senior sales engineer in January of 2015, coming from Spruce Computer Systems where he served in the same role. During his tenure at Spruce, Keith had served 5 years in software support, 7 years as the lead installer for SpruceWare.Net and for two years as a sales engineer. Keith has now spent a total of 24 years in the LBM space associated with the Spruce product. As an installer, Keith has helped more than 70 companies transition from their existing platform to the SpruceWare.Net solution. He began his career in the personal computer industry, in sales, service and custom assembly of PC’s for local businesses. Keith graduated Siena College with a degree in marketing and management.

    Headshot of Alexandra Ahlfield

    Alexandra Ahlfield

    Sales Manager, EvolutionX

    Alexandra is an e-commerce entrepreneur who has successfully navigated the shift from traditional storefront operations to profitable online channels. In addition to running her own small business, she brings 15 years of experience across SaaS, property management, channel partnerships, business development, marketing, program development, and strategic leadership—spanning early-stage start-ups to global organizations with over $200M in revenue. With a strong background in business software solutions and residential/multifamily rehabbing, Alexandra was recruited to join ECI in 2023 as a Regional Sales Executive in the LBM division. She now leads a high-performing team of e-commerce consultants who have onboarded more than 200 customers helping them to future-proof their businesses online. Her work demonstrates the measurable impact e-commerce can have on a retailer’s bottom line. Alexandra specializes in helping home and building supply retailers identify their competitive edge, strengthen their digital presence, and future-proof their businesses through modern technology. She is available for digital audits and consultation and can be reached directly on LinkedIn.

    In Partnership With

    Allied Building Stores Logo