According to Shopify, 80% of contractors and tradespeople now are using their smartphones to check prices, availability, and product information.

For lumber, home, and building supply retailers, offering customers the ability to browse and order products online will not only keep you competitive with the big-box retailers already offering these conveniences but will also increase foot traffic and in-store purchases.

However, implementing ecommerce can feel overwhelming, and many LBM retailers like you are wondering where to begin, how to get products listed online, how to manage inventory between the store and the website, how to manage "buy online, pick up in store” (BOPIS) processes, and much more.

Course two of our three-part Ecommerce Master Class series will cover:

• Why ecommerce is crucial for lumber, home, and building supply retailers—and why it is crucial now
• What features to look for in your ecommerce solution—and what to avoid
• Which options retailers have available to them—from hiring a website developer by the hour to adopting an integrated ecommerce + business management software solution, and everything in between