Insearch: Interactive Online Design Center and Sales Center Software
Close More Sales And Slash Appointment Times With Insearch
Insearch gives production homebuilders a competitive edge with a fully digital design and sales experience that speeds up option selection, boosts buyer confidence, and drives revenue from day one.
Accelerating growth for builders for hundreds of communities—and counting:
Faster buyer selections
Increase in design engagement
Increased revenue per builder
Give buyers the self-service journey they expect
Modern buyers expect transparency and flexibility. Insearch helps you offer exactly that—with virtual tools that let buyers explore floorplans, build wishlists, and make design selections anytime, anywhere.
Shorten sales cycles and sell more options
From interactive maps to plan configuration tools, Insearch empowers your sales team to reduce appointment times and convert faster by putting the power in buyers’ hands—without sacrificing control or accuracy.
Connect sales and design to your ERP
Offer a seamless buyer journey and reduce costly rework. Insearch can integrate with your back-end systems and CRMs so buyers and builders stay aligned on home selections and pricing.
“The products we were using before were so clunky and inefficient that our customers weren't even using them at all...and now it's flipped to the opposite end of the spectrum where customers are making dozens of wish lists with Insearch just because of how much easier it is to use.”
Ready to offer a digital-first homebuying experience?
Features that help you convert leads into homebuyers
Sales center
Create interactive, virtual experiences for buyers to explore plans and configure their dream homes.
Wishlist creation
Allow buyers to save favorites and return with more clarity and confidence.
Design center
Let buyers review and select options online before they ever step foot in your design studio.
Interactive site maps
Show lot availability and help buyers visualize their future home location.
Cloud-based platform
Enable remote access for your team and buyers, across devices.
Multi-family features
Tailor workflows for developers and multi-family communities.
Scalable across communities
Easily replicate tools across multiple communities.
ERP integration
Connect selections and pricing back to your core systems, like MarkSystems.
Price transparency
Let buyers visualize their options with prices and mortgage calculators.
Insearch FAQs
What is Insearch and what are some of its top features?
Insearch is an interactive online sales and design center solution that provides transparent experiences for your website, sales centers, and design centers. It lets you engage your home buyers and helps your team attract and convert more prospects. Its features include an online sales center where buyers can view options and monthly payment amounts, an online design center that provides a virtual design center for the home buyer and design agent, custom configurators for interior and exterior materials and products as well as virtual tours that provide interactive buying experiences to home buyers.
How can Insearch help increase the time home buyers spend on my website?
We provide an engaging and interactive experience that keeps home buyers interested and engaged. Insearch allows buyers to create custom designs for their projects using a range of tools and features, including 2-D and 3-D visualizations and a variety of design options. This level of interactivity and customization can help to capture and hold the attention of visitors to your website, encouraging them to spend more time exploring the features and options available.
In addition, the software is designed to be user-friendly and intuitive, making it easy for visitors to navigate and use. This can help to reduce the likelihood of visitors leaving your site due to frustration or confusion, further increasing the time buyers spend engaging with your content.
Does Insearch offer graphics, renderings, and virtual tours?
YES! Insearch is a full-service rendering provider when you purchase one of Insearch’s software products. Our renderings, virtual tours, and material configurators are high-quality renderings with competitive turnaround times.
How can Insearch increase my monthly option sales?
When connected to an ERP like MarkSystems, Insearch allows you to be more transparent with your buyers.
By sharing option prices, Insearch can attract potential customers who are looking for a home within their price range. This can help to generate leads and increase traffic to your sales team. Additionally, our custom mortgage calculator can help potential customers to make informed decisions about their options based on their financial situation.
What tools within Insearch help the design team better manage selections for home buyers?
Buyers are not only able to visualize their homes with photo-realistic renderings, but they are also able to make their final selections for their homes.
Insearch also provides visualization tools, such as 3-D renderings and virtual tours that allow home buyers to see how their selections will look in their new home. This can help the design team communicate their ideas more effectively and help home buyers make informed decisions.
Insearch lets the design team create and customize options for home buyers to choose from, such as flooring, countertops, cabinets, and lighting. This can help to ensure that the options offered are aligned with the builder’s design standards and the home buyer's preferences.
Is Insearch used by the sales team or the design team?
Not only does Insearch embed directly into your website for home buyers to use at their leisure, but we also have a kiosk app that can be displayed in the sales and design centers for the agents to walk prospects through all the options within a community.
Do I have to be a MarkSystems customer to use Insearch?
Insearch and MarkSystems are products offered by ECI Software Solutions, While Insearch is integrated with MarkSystems, you do not have to be a MarkSystems customer to use Insearch.
Insearch is designed to be a standalone product, that can be used by any business that offers options or selections to their customers, such as home builders, and real estate developers.
The Insearch integration with MarkSystems is second to none. Not only does Insearch pull all relevant data to display accurately to the buyer, but Insearch can also push buyer selection directly back into MarkSystems which appends, for example, addendums, POs, and work orders.
How long does it take to get Insearch implemented?
The implementation time for Insearch can vary depending on the complexity of the project, the size of the builder, and the scope of the project. However, the typical implementation time for Insearch is around 8-12 weeks.
During the implementation process, our team will work closely with you to gather requirements, configure the software, and integrate it with any existing systems or tools. We will also provide training and support to ensure a smooth transition to the new platform.
To ensure a successful implementation, you need to have a clear understanding of your goals and requirements, as well as a dedicated project team to work with the Insearch team throughout the process.
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