Big Ideas for Small Businesses
Residential Construction + Lasso CRM
Top New Home Sales Tips For 2025
With 2024 wrapping up, what's in store for the new year? We asked some of the top industry experts for their thoughts and advice on how to tackle new home sales in 2025....
Tips For 2025 | Say THESE Four-Letter Words In 2025
Jen Barkan with Do You Convert shares how builders have the opportunity to make small improvements that will result in big impacts.
Tips For 2025 | Building Today’s Complete Sales Professional
Kimberly Mackey with New Homes Solutions Consulting outlines a scorecard to determine what you and your sales team are doing well and where work, training, support and...
Tips For 2025 | 7 Steps To Creating Emotional Connections With Your Customers Through Content Marketing
Brittany Horner, Mitchell Homes shares seven steps to creating emotional connection with your customers:
Tips For 2025 | Stop Going Back To The Basics!
David Hagan with Sales Uncomplicated shares why it's important to develop a set of disciplines around our business that become so engrained in that it’s impossible to...
Tips For 2025 | Your Builder’s Story Is YOUR Secret Weapon In Sales!
Leah Turner with Melinda Brody & Company shares why it's important to create a memorable, unique builder’s story that builds value and trust. It’s your brand. It’s what...
Tips For 2025 | Top Customer Experience Trends In Homebuilding
Tim Bailey, Director of Operations for Avid at ECI, discusses the top customer experience trends reshaping the homebuilding industry.
Janice Glessner on Building Success as an Online Sales Counselor
Janice Glessner, an Online Sales & Marketing Manager at S&A Homes, discusses her journey, insights, & advice for succeeding as an OSC in the homebuilding industry.
Avoiding The Pitfalls Of Text Marketing for Homebuilders
Attention homebuilders: Avoid these legal pitfalls with SMS marketing. This guide covers CAN-SPAM, TCPA, consent, and best practices for compliant campaigns.
Streamlining Client Engagement: The Benefits Of CRM Automation In Real Estate
CRM automation tools significantly increase efficiency, improve lead conversion rates, and provide an enhanced customer experience within real estate .
OSC MASTERS | Martha Clifford
Get expert tips from Martha Clifford, a top online sales consultant, on how to succeed in the homebuilding industry. Learn critical skills and strategies.
Meet The Team: Cori Masters
Learn how Cori Masters, customer success manager at Lasso CRM, drives success in residential construction. See her tips for career growth and CRM excellence
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