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Big Ideas for Small Businesses Residential Construction + Lasso CRM + Page 2

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Kristin Alexander with HHHunt Homes

OSC Of The Month: Kristin Alexander

We’re excited to feature Kristin Alexander, online sales advisor with HHHunt Homes servicing Raleigh and Wilmington in N. C. and Suffolk, Va. In this interview, Kristin...

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Lauren Rosafort - Online Sales Counselor with JTB Homes

Meet Lauren Rosafort: Online Sales Counselor of the Month

JTB Homes’ Lauren Rosafort shares her journey as an Online Sales Counselor, key tools, closing strategies, and tips for success in real estate sales.

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Carolyn Pfau, OSC at Tilson Homes shares industry insights from personal experience

Meet Carolyn Pfau: Award-Winning OSC at Tilson Homes

Carolyn Pfau, an award-winning OSC at Tilson Homes, shares expert insights on online home sales, lead conversion techniques, and industry trends. Learn more!

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Jennifer O'Dell, OSC at Great Southern Homes

OSC Of The Month: Jennifer O'Dell

Jennifer O'Dell shares her journey as an OSC leader at Great Southern Homes, managing 1,200 monthly leads, using top tech tools, & adapting to online sales trends!

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Attendees gather around a booth at IBS 2025 to view residential construction software demonstrations on large monitors.

ECI Residential Construction at IBS 2025: Everything to Know

Visit ECI's booth at IBS 2025 to discover innovative home building software solutions designed for builders, remodelers, developers, and trade contractors.

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Blog RHC Maintaining CRM Health In Lasso CRM

Maintaining CRM Health In Lasso CRM: Clean Up And Leverage SSRUs

Regularly auditing your data and using tools like Self-Serve Registrant Updates (SSRUs) can streamline your operations, improve engagement, and enhance marketing precision.

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Close-up of a person typing on a laptop with a smartphone nearby, illustrating CRM data cleanup work.

Lasso CRM New Year Cleanup: Set Yourself Up for Success

A well-maintained CRM ensures your database remains a powerful tool for driving sales, streamlining marketing, and improving customer engagement. Here’s a step-by-step...

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OSC Elena Mora2024 Blog

Expert OSC Elena Mora Shares Tips, Tools, and Trends for Success

Learn OSC Elena Mora's top strategies, tools, & trends for excelling in online sales counseling. Stand out in a competitive housing market

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Prospect blog

Tips For 2025 | Say THESE Four-Letter Words In 2025

Jen Barkan with Do You Convert shares how builders have the opportunity to make small improvements that will result in big impacts.

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Online sales counselor with two prospective home buyers in her office

Tips For 2025 | Building Today’s Complete Sales Professional

Kimberly Mackey with New Homes Solutions Consulting outlines a scorecard to determine what you and your sales team are doing well and where work, training, support and...

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Insearch Improves Customer Experience and Boosts Sales

Tips For 2025 | Curiosity = Connection: The Importance Of Asking The Correct Questions

Roland Nairnsey with New Home Sales Plus discusses the importance of making a genuine connection with your customers by being curious and asking the right questions...

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A collage of real estate professionals sharing top new home sales tips for 2025.

Top New Home Sales Tips For 2025

With 2024 wrapping up, what's in store for the new year? We asked some of the top industry experts for their thoughts and advice on how to tackle new home sales in 2025....

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