Chief Marketing Officer
As Chief Marketing Officer, Traci is responsible for continuing to build the ECI brand, creating customer value, and driving global digital marketing and demand generation strategies. Her passion is helping others to succeed.
Traci joined DDMS, the then parent company of the office products software, in January of 1989. For the next 10 years, she held various leadership positions, including Senior Trainer, Training Manager and Customer Service Manager. ECI acquired DDMS in 2000. From that time until 2006, Traci was Vice President of DDMS, responsible for Quality Assurance, Project Management, and Training. ECI acquired Britannia, a key competitor of DDMS, in 2006 and Traci became President of Britannia, responsible for the successful integration of the company into the ECI family. In 2009, she moved to ECI’s corporate leadership team as the Senior Vice President of Global Corporate Marketing, and in 2018 took on her most recent role of Senior Vice President of Global Communication and Brand. In that role, Traci successfully led ECI’s marketing team through a rigorous rebrand process resulting in a modern, updated company logo and messaging to reflect its evolution into the premier cloud-based business management solution provider for small and medium-sized businesses (SMBs).
Traci has a Bachelor of Business degree in Business Management with a double minor in Speech Communications and Psychology from Southeastern Oklahoma State University. She and her husband, Rick, have a daughter, Katelyn, a middle school theater teacher, son, Garrett, a recent college graduate, and two dogs, Romo and Kolby. Traci loves to exercise, cook and spend time with friends and family. She is happiest when on a beach and hopes to retire there one day.
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