
April's OSC of the Month, Casey Paden of MonteVista Homes, shares insights and her journey in new home sales. Learn how to manage leads and overcome challenges.

Gain insights from Leigh Williams, this month's Online Sales Consultant (OSC) of the month for Bishard Homes, as she shares her career path & productivity hacks.

Join Heidi Schroeder, senior consultant for Residential Construction at ECI as she details her role in leveraging technology for efficient business growth.

The construction industry is primed for innovation in 2024. These trends that will impact home builders, remodelers, developers, and trade contractors.

Lasso’s OSC of the Month for January is Preslee Harrald with Simmons Homes serving Tulsa, Oklahoma, and the surrounding areas. In this interview, Preslee shares how she has...

With 2023 wrapping up, what's in store for the new year? We asked some of the top industry experts for their thoughts and advice on how to tackle new home sales in 2024.

With 2023 wrapping up, what's in store for the new year? We asked some of the top industry experts for their thoughts and advice on how to tackle new home marketing in 2024

In the world of sales, especially in homebuilding, there's a constant truth we can't ignore: the market is always doing something. It’s up, down, or sideways, but it’s...

Convert more homebuyers by showcasing design studios and curated collections that highlight lifestyle, personalization, and emotion-driven choices.

We know that sales and marketing alignment is key for a builder to succeed. When sales and marketing align, sales increase, the sales cycle gets shorter, and conversion...

Whitney Ghere, November's OSC of the Month at Lasso, discusses the impact of AI/ChatGPT, training resources, and gives advice for new OSCs in South Louisiana.

To be competitive, home builders need an innovative CRM sales and marketing technology specifically designed for the residential construction industry.