One Aligned Sales Process. Three Role Specific Playbooks.
Help Your Residential Home Construction Sales Team Stay Connected.
Online Sales Consultants, In-Home Sales Representatives, and Sales Leaders can now follow clear steps to respond faster, build buyer trust, and grow together with Lasso CRM.
Consistency across every role builds stronger results.
Teams lose valuable opportunities when they work in separate silos. Clear roles, smooth handoffs, and connected tools create a seamless buyer journey from first inquiry to signed contract. When consultants, representatives, and leaders share the same system, people feel supported, leads are handled with care, and buyers gain confidence in every interaction. Alignment is not only about numbers. It is about building trust and pride in the way your team serves people.
Online Sales Consultant Playbook
Respond faster, qualify leads with clarity, and hand off seamlessly to sales representatives. The OSC Playbook helps consultants create more appointments and reduce stress while giving buyers a strong first impression.
In-Home Sales Representative Playbook
Guide buyers through model tours, follow up with purpose, and build trust that leads to contracts. The Sales Rep Playbook helps representatives stay organized and turn more appointments into sales.
New Homes Sales Leader Playbook
Set clear goals, coach with consistency, and align your team for scalable success. The Sales Leader Playbook equips leaders to drive performance and create a culture of teamwork buyers can trust.
Alignment at every level of sales
One unified sales system
Each role has its own playbook. Together they create one unified sales system that helps every buyer feel supported from first contact to final contract. Download the playbook that fits your role today and see how Lasso CRM can help your team feel more confident and more connected.
Ready to see alignment in action?
Lasso CRM brings OSCs, Sales Reps, and Leaders together in one system built for your team.