You recently searched for:
    Found search results for ""
    00/00
    Back X

    Score Your OSC Program: Would you pass a mystery shopper visit?

    Buyers are landing on your website every day—some even reach out. But what happens after they hit “submit”?

    In the fifth annual Mystery Shop of 50 U.S. homebuilders, we found that things like speed, follow-up, and personalization can make or break the online experience.

    Curious how your online sales game stacks up?

    This quick quiz gives you the answer—plus a personalized action plan to help you level up.

    Whether you’re a seasoned OSC or just finding your rhythm, you’ll walk away with data-backed tips to turn more clicks into appointments.

    Start

    Select the builder group that best reflects your organization:

    Does your builder have a dedicated Online Sales Consultant (OSC)?

    What is your primary channel for responding to buyer inquiries?

    How quickly do you respond to most buyer inquiries?

    How often do your emails feel truly personal—like they mention the buyer’s interests or answer their questions, not just use their name?

    How fast do you typically send your personalized follow-ups?

    Do you use an autoresponder for new leads?

    Which type of follow-up do you send most often?

    How many marketing-style emails do you send per month to new leads?

    Can buyers interact with your floor plans or design features online?

    Do buyers have access to an interactive lot map showing available, sold, or reserved homesites?

    Your results are next! Please provide this information to get your results:

    00/00