Closing the Gap Series: Episode 4
Digitally Engaging Today’s Online Homebuyers
Before they talk to sales, buyers are already forming opinions based on your website. Outdated PDFs, slow-loading galleries, and missing tools send the wrong message. This episode explores what digital-first buyers expect in 2025 and how the right online experience sets the tone for everything that follows.

Is Your Website Helping or Hurting Your Sales?
Take the Mystery Shopper Quiz to assess your digital experience from the buyer’s point of view.