Spruce eCommerce: Customer Account Portal & AI-Powered Ecommerce
Deliver A Modern Online Experience With Spruce eCommerce
- Real-time integration. Live inventory, pricing, and order history flow straight from Spruce—no double entry or outdated data.
- Online self-service. Contractors can view quotes, place orders, and pay invoices anytime without calling the counter.
- Fast launch. Go live in just weeks with templates, product imports, and direct Spruce integration.
Join hardware and lumber retailers growing online sales with Spruce eCommerce
Stay open 24/7
Give customers the freedom to browse, check pricing, and place orders anytime. Keep stock and pricing accurate online with real-time data from Spruce.
Sell more with less effort
Free your team to focus on in-store sales and customer relationships. Let trade accounts build quotes, track orders, and pay invoices without calling the counter.
Serve customers their way
Allow customers to buy online, pick up, or schedule delivery while keeping stock levels, pricing, and orders perfectly aligned.
Run your store and website as one
Real-time integration
Keep your website and Spruce connected in real time. Pricing, inventory, and product data update automatically from your ERP, vendors, and buying groups—complete with online sales reporting.
Online account management
Give trade customers a secure portal to view quotes, pay invoices, and track orders anytime.
Fast and easy updates
Launch your site quickly with built-in templates and drag-and-drop tools. Add new products, promos, or content in minutes. Use built-in analytics to see what’s driving results.
Pickup and delivery flexibility
Offer customers convenient checkout options while Spruce keeps stock, pricing, and fulfilment aligned from click to collection.
Spruce eCommerce is built for dealers who want to grow online sales—from lumber to landscape
Spruce eCommerce supports these building-industry businesses.
When online orders don’t sync with your ERP and POS, staff waste time updating products, fixing pricing errors, and chasing missing orders. Customers get frustrated and go elsewhere.
Your online store connects directly to Spruce for real-time pricing, inventory, and account data. Orders, quotes, and payments flow automatically, so your team works faster, and customers shop with confidence.
Spruce eCommerce FAQs
What is Spruce eCommerce?
Spruce eCommerce is a best-in-class ecommerce solution that helps lumber, home and building supply retailers sell more online. The platform provides a modern website that allows customers to browse, add to cart, and purchase products in seconds.
Does Spruce eCommerce connect directly to Spruce?
Yes, Spruce eCommerce is directly connected to the Spruce database. Leveraging Spruce eCommerce allows you to connect to your business management software with:
- Branch-level inventory counts
- Transactions and order history
- Pricing
- Invoices and statements
Does Spruce eCommerce have an industry-specific PIM (product information management) system?
Yes. Spruce eCommerce has an industry-specific PIM system that houses enriched content that your customers need to make an informed buying decision. This allows you to seamlessly add products to your ecommerce storefront from within the platform.
How long does it take to launch Spruce eCommerce?
Most dealers go live in weeks—not months. Prebuilt templates, product imports, and Spruce integration make setup fast, even if you’re new to eCommerce.
Can we track online sales performance and customer behavior?
Yes. Built-in analytics show online order volumes, popular items, and account activity so you can see what’s selling, who’s buying, and when.
What marketing features does Spruce eCommerce have?
Spruce eCommerce has several built-in marketing tools, including:
- Abandoned carts
- Content pages
- Blog tool
- Drag and drop layouts
- Rewards & loyalty programs
- Badges
- Banners
- Customer segmentation
- Reports
- HubSpot and other marketing app integrations
Does Spruce eCommerce require a separate website platform?
No. Spruce eCommerce includes everything you need to run your online store—product catalog, content management, customer portal, and checkout—fully connected to Spruce ERP. You don’t need WordPress, Shopify, or another third-party platform.
How much does Spruce eCommerce cost?
The cost of Spruce eCommerce varies based on several factors including the scope of implementation, company size, and customizations.The best way to receive an accurate quote is to schedule a Spruce eCommerce demo with one of our experts. We’ll guide you on your ecommerce journey.
Can we limit which customers see certain products or pricing online?
Yes. You can set customer-specific pricing, restrict product visibility, or show different catalogs for retail vs. trade accounts—all managed directly from Spruce.
How does Spruce eCommerce handle tax and shipping calculations?
Tax, freight, and handling charges use the same logic configured in Spruce. That means customers see accurate totals at checkout, with no need for manual adjustments or separate tools.