Score Your OSC Program: Would you pass a mystery shopper visit?

Select the builder group that best reflects your organization:

Does your builder have a dedicated Online Sales Consultant (OSC)?

What is your primary channel for responding to buyer inquiries?

How quickly do you respond to most buyer inquiries?

How often do your emails feel truly personal—like they mention the buyer’s interests or answer their questions, not just use their name?

How fast do you typically send your personalized follow-ups?

Do you use an autoresponder for new leads?

Which type of follow-up do you send most often?

How many marketing-style emails do you send per month to new leads?

Can buyers interact with your floor plans or design features online?