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The Homebuilding Hot Seat: Crowdsourcing Partners in Your Building Projects

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The Homebuilding Hot Seat: Crowdsourcing Partners in Your Building Projects

Struggling to secure funding or find the right partners for your project? You're not alone. In this month’s Hot Seat, host Brad Haubert welcomes Derek King with SmallChange.co who brings a fresh perspective to your projects. Discover how real estate crowdfunding can help you raise capital, gain community support, and get stalled projects moving again. You’ll walk away with real examples, practical steps, and a fresh way to think about financing and if this is the right fit for your next build.

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In the Hot Seat

Derek King

Principal | Preservation Studios

Derek King is a partner at the equity crowdfunding portal SmallChange.co, and the Director of Operations and one of the principals at Preservation Studios, a historic preservation consulting firm based in Buffalo, NY that specializes in securing historic tax credits for adaptive reuse projects. Through his work at Preservation Studios, some patterns became clear: larger projects were able to leverage higher HTC totals in a way small projects couldn't; experienced developers had access to financing and investors that small developers didn't; neighbors of projects seldom benefited directly from projects in their communities. Looking for solutions to these problems led to online equity crowdfunding and the creation of an SEC and FINRA register portal in 2020, before joining Small Change in 2024, with the goal of helping great projects reach their true potential. Since then, he's also co-developed an $8 million adaptive reuse project of a 1920s auto dealership in Buffalo (funded in part with equity raised through crowdfunding), with a $4 million HTC funded project about to get underway.