Top 4 Reasons Why an ERP With Integrated Ecommerce Is Essential for Business Supply Dealers

Many dealers rely on outdated or standalone ecommerce platforms that fail to integrate with their ERP systems. This disconnect creates inefficiencies, slows operations, and makes it harder to meet customer expectations.

An ERP with integrated ecommerce—like DDMSPLUS—solves these challenges by providing a unified platform for managing orders, inventory, and customer data in real-time. In this blog, we’ll explore the pitfalls of non-integrated solutions, the benefits of an ERP with integrated ecommerce, and how DDMSPLUS empowers business supply dealers to thrive.

Inefficient processes

When e-commerce operates separately from your ERP, it creates silos that require manual intervention. Employees spend hours syncing data, transferring orders, and reconciling discrepancies—time that could be spent on higher-value activities.

Delays in order processing

Disconnected systems can’t provide real-time inventory updates, leading to stockouts, overselling, and frustrated customers. The lack of integration also means more back-and-forth communication with wholesalers and manufacturers to confirm stock availability, further delaying order fulfillment.

Poor customer experience

Today’s customers expect instant access to accurate inventory, fast order processing, and seamless service. Non-integrated systems make it difficult to deliver on these expectations, threatening customer satisfaction and loyalty.

The challenge

Emerald Business Supply, an office supply company in Philadelphia, struggled with an outdated website and manual processes that hindered efficiency. As Jaret Lyons, vice president of sales and operations, described:

“Our old site made it hard for customers to find what they needed, which led to lost sales. It was like looking for a needle in a haystack.”

The solution

Emerald upgraded to DDMSPLUS, an ERP with integrated e-commerce, and partnered with ECI’s digital services team to revamp their website. Key improvements included:

• A user-friendly interface with custom landing pages for easy navigation
• Real-time inventory updates and order tracking
• Seamless integration with wholesalers like S.P. Richards and Essendant for automatic catalog updates

The impact

• 60 hours saved weekly: Automated workflows eliminated manual order transfers, saving significant labor hours.
• Doubled sales: Enhanced customer experience and streamlined operations led to a 100% increase in annual sales.
• Improved efficiency: With real-time data, sales reps could quickly suggest substitutions and process orders, reducing delays and phone inquiries.

As Jaret put it:

“DDMSPLUS has made us more efficient and profitable. We’re able to grow revenues without significantly increasing staff, and the new website drives customers to place orders directly online.”

The competitive advantage

An ERP with integrated ecommerce levels the playing field for independent dealers, enabling them to compete with giants like Amazon and Staples by offering a seamless customer experience.

Future-proof your business

With rising customer expectations, DDMSPLUS ensures you can adapt to market demands, streamline operations, and deliver exceptional service.

Take action today

Schedule a demo or contact our team to learn how DDMSPLUS can transform your business with integrated ecommerce and ERP capabilities.

Conclusion

ERP ecommerce integration isn’t just an upgrade—it’s a game-changer for business supply dealers looking to improve efficiency and scale. By connecting ecommerce and ERP systems, businesses can automate order processing, eliminate data silos, and provide customers with a seamless shopping experience. DDMSPLUS empowers dealers with the tools they need to compete in today’s fast-paced market. Don’t let outdated systems slow you down—embrace ERP ecommerce integration with DDMSPLUS and take your business to the next level.

With DDMSPLUS, you get a hands-free, fully integrated solution that saves time enhances customer satisfaction, and drives growth.

Don’t let outdated systems hold you back—take your business to the next level with DDMSPLUS.