Big Ideas for Small Businesses
The latest news, industry insights and more about ECI, ERP, and cloud computing for small to mid-size business development.
Usability Testing Boosts Website Traffic
Knowing what's on your website is important, but sometimes that familiarity can become a liability, especially when you are trying to improve the usability of the site....
10 Email Practices to Avoid
Marketers are being increasingly encouraged to go where our customers are and communicate in ways they prefer. We’re expected to be flexible, be able to pivot and to stay...
Keys to Customer Loyalty
Many businesses speak about the importance of customer service, but in practice, creating true loyalty often takes a back seat to gaining new customers.
Don’t Discount Events in Your B2B Marketing Strategy
Marketers need to go where their audience is and increasingly, that place is online. But that doesn’t mean you should discount traditional marketing activities like events...
Benefits of ERP for Small and Medium Businesses—ERP Software—ECI Software Solutions
ERP is an industry acronym for Enterprise Resource Planning, but even the full name doesn’t give a great explanation of what ERP does.
5 Tips for an Eco-Friendly Office
The push for paperless offices has, to some extent, prevented what might have been a spiraling-out-of-control waste trend. Yet, it isn’t sufficient to turn back the tide of...
Enable Customer Service and Field Support with Mobile CRM Tools
The expected level of customer experience (CX) a visitor to your store or business has today is vastly higher than what it was just three years ago.
4 Reasons Why Your Business Needs CRM
Customer Relationship Management, or CRM, is vital to the success of every small and medium sized business. According to data from leading industry sources, 2018 is (again)...
SMBs Can Learn a Lot from the Mary Kay Vision of Teamwork
“We are all a part of each other’s success.” “Collectively, we accomplish more than we do individually.” These are maxims most of us hold true, but few business leaders...
Build Customer Relationships with Superior Online Service
Whether your business has an ecommerce site or services clients through an online presence, today’s digital customer service standards favor businesses that exceed...
Inside the ECI Cloud: The Cornerstones of a Successful Cloud Service
Let’s take a quick trip back to medieval times. You’ve got your castle, complete with surrounding moat. You’ve got a thick, strong drawbridge that opens over the mote and...
For SMBs, Sales and Marketing Teamwork Is the Key to Success
Marketing and sales have been traditionally set up at SMBs to run independently of each other in both B2B and B2C settings.
Stay on top of industry trends and insights.
Subscribe to the Big Ideas for SMBs blog.