Big Ideas for Small Businesses

The latest news, industry insights and more about ECI, ERP, and cloud computing for small to mid-size business development.

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Email marketing tips with laptop showing a well-formatted, easy-to-read email

18/4/2019—Nathan Rich

SMB Marketing Best Practices: Easy Reading Is Key to Email Success

Learn how better email marketing readability—short, clear content and bullet points—boosts engagement and success for SMB campaigns.

Team collaborating to design a customer onboarding plan that enhances experience and drives product adoption.

15/4/2019—ECI Staff Contributors

How to Build an Onboarding Plan for New Customers

Learn how to build a successful customer onboarding plan. Discover best practices for creating workflows, training content, and boosting customer satisfaction.

15/4/2019—ECI Staff Contributors

10 Need-to-Know Imaging Acronyms

Learn 10 essential imaging acronyms in managed print services & how they help communicate value, optimize processes, & support smarter customer solutions.

Business team developing a managed print services value proposition strategy in a busy office setting

15/4/2019—ECI Staff Contributors

Crafting Your Managed Print Services Value Proposition

Learn how to craft a strong managed print services value proposition that sets you apart. Attract customers with a clear, concise, and strategic message.

15/4/2019—ECI Staff Contributors

5 Key Managed Print Services KPIs to Measure MPS Success

Track these 5 key KPIs to measure Managed Print Services success—boost profitability, service, MRR, customer satisfaction, and operational insights.

15/4/2019—ECI Staff Contributors

5 Key Benefits of Managed Print Services (MPS) for End Users

Learn how managed print services help end users cut costs, simplify supply management, reduce IT load, automate tasks, and gain valuable device insights.

12/4/2019—Darrin Smith

Diffusing the Bomb: Understanding Anger

Learn how understanding anger in customer service helps diffuse tension. Explore brain science, emotional triggers, and practical tips to manage tough situations.

5/4/2019—Jenna Guy

How to Create Buyer Personas That Drive Marketing and Sales

Craft buyer personas with this step-by-step guide to improve your targeting, personalize content, and align marketing, sales, and product teams around your ideal customer.

27/3/2019—Matt Lippe

2019 SMB Mobile and Digital Technology Trends

Explore 2019 SMB mobile technology trends—AI, 5G, IoT, and more—transforming business apps, boosting efficiency, and enabling a mobile-first workforce.