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Big Ideas for Small Businesses The latest news, industry insights and more about ECI, ERP, and cloud computing for small to mid-size business development. + Page 20

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How Usability Testing Improves Website Experience and Traffic

Usability testing helps identify navigation issues, reduce bounce rates, and improve user experience—boosting website traffic and customer satisfaction.

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10 Email Practices to Avoid

Avoid these 10 email marketing mistakes—from clickbait subject lines to poor mobile optimization—to improve open rates, engagement, and overall performance.

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Proven Strategies to Build Strong Customer Loyalty and Drive Referrals

Learn proven strategies to build lasting customer loyalty, engage employees in customer success, and drive new business through proactive service and referral generation.

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Don’t Discount Events in Your B2B Marketing Strategy

Learn why events in B2B marketing strategy boost brand awareness, lead generation, competitive insight, and valuable networking opportunities for growth.

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Benefits of ERP for Small and Medium Businesses—ERP Software—ECI Software Solutions

Learn how ERP for small and medium businesses boosts efficiency, accuracy, and growth by integrating core functions and eliminating redundant processes.

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5 Tips for an Eco-Friendly Office

Make your office greener with 5 eco-friendly tips, from recycling and biodegradable supplies to reforestation and reducing coffee pod waste.

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Teamwork in Small Business: Lessons from Mary Kay's Philosophy

Explore how teamwork in small business, inspired by Mary Kay's philosophy, boosts morale, mentoring, and shared success for sustainable business growth.

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Build Customer Relationships with Superior Online Service

Build customer relationships online with email, chat, phone, and self-service tools. Enhance trust, loyalty, and satisfaction across every digital channel.

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Inside the ECI Cloud: The Cornerstones of a Successful Cloud Service Part 2

Learn how ECI Cloud protects your data with layered security strategies, including intrusion detection, data encryption, threat assessment, and disaster recovery solutions.

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Team of professionals collaborating at a table to align sales and marketing strategies for SMB growth and customer engagement.

For SMBs, Sales and Marketing Teamwork Is the Key to Success

Let's see how sales and marketing teamwork for SMBs boosts customer engagement, improves lead conversion, and builds stronger, more efficient business growth.

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Team planning cloud infrastructure on whiteboard with data center strategy

Cloud Infrastructure for Business: Inside ECI’s Resilient Cloud Services

Learn how ECI builds secure, resilient cloud infrastructure for business with redundancy, data center reliability, and best-in-class public cloud support.

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5 Common Marketing Mistakes SMBs Should Avoid

Avoid these 5 common marketing mistakes SMBs make, from unclear missions to weak value propositions, and build a more strategic, customer-focused brand.

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